Clever Ideas For Increasing Email Subscribers

by Justin

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Quick, tell me if you’ve ever heard this one…

…The money is in the list

Yeah, i’m pretty sure you’ve heard that a few times. The irony is that IT IS STILL THE #1 PROBLEM FOR WEBSITE OWNERS!

For many people they feel like building their list is something they’ll do after they start making some money. Yet, anyone who is monstrously successful online will tell you it should be the first thing you focus on.

In fact I’m so focused on it, that I brought in a heavy hitter, Derek Halpern of, to help me increase email subscribers on SITEFling.

Enter The Wizard of Opt-in Conversion Optimization

Derek Speaking @SobCon 2011

In case you haven’t heard of him yet, I’ll give you the quick run down…

Derek Halpern is the Chief Persuasion Officer at DIYthemes (Thesis Theme), where he focuses on list building, conversion rate optimization, and blogging.

He also runs SocialTriggers, a blog that teaches you how to improve your internet marketing efforts with the findings from psychology,  neuroscience, and obsessive analytics.

Derek has been called the “Drake” of Internet marketing due to his quick rise to fame and powerful history. He’s doing so well that he’s even caught the attention of mega-bloggers Chris Brogan, Jason Falls, and Brian Clark.

Seeing how quickly his success was growing, I immediately contacted this Tyrannosaurus Rex of Internet marketing.

Derek’s Metric Ton of Email Subscription Increasing Tips

The magic behind Derek is his ability to increase leads and sales from your current traffic. If you don’t have traffic then he can help you with that too, but his main focus is on conversion rate optimization.

The top marketers on the web are fighting for a chance to get Derek to critique their websites. Inside these critiques Derek delivers bombshell after bombshell of great advice for increasing your email subscribers. None of them are “hard” to implement either, but all of them are powerhouses.

Below you will find the recorded website critique Derek did for SITEFling. In this video you will learn several clever ideas for increasing your email subscribers.

If your want more great tips from Derek, subscribe here

Prior to this interview/critique with Derek I had been watching all of his other critiques. After watching each of his critiques I immediately make a to-do list of ideas I want to implement for my own site.

Before Derek critiqued my website I had already doubled my daily subscribers. Still he found things I had overlooked and I’ve got another long to-do list of ideas to implement. If you’re interested in increasing email subscribers with your blog, I’ve linked to each of Derek’s video critiques below.

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Critiques

Derek Halpern Interview on

I recommend watching them all and making a giant list of ways you can increase your email subscribers.

Before you go, if you liked this article could you do me a solid and share it on Facebook or Twitter. If you have any list building tips that have worked well for you, tell us about them in the comments below. Or if you have questions about building your list, ask in the comments below and either I or the SITEFling community will answer it for you.

{ 6 comments… read them below or add one }

Marc July 26, 2011 at 7:22 pm

Smart move J.

Been loving Derek’s stuff too. It’s funny watching you being awed as a student.
Great to see SF getting slicker too. Leading the way with the blogging / email hybrid.


Justin July 26, 2011 at 7:39 pm

The day someone stops being a student is the day students start passing him by


Tom@list building guide July 27, 2011 at 12:20 am

I’d never heard of this guy. Nice vid. Cool stuff!


Jimmy Wrex July 27, 2011 at 11:26 am

Hey Justin,

I’m loving Dereks stuff too. As you know we implemented quite a few of his tactics but still have a long way to go.

Great post!


Peter Downs August 10, 2011 at 6:37 am

I’ve been spying on Justin for some time but Derek is new to me – so thanks. The video is one of the most useful I’ve seen for a long time – but, now I am depressed about my own blog! Oh well, such is life!


Jay August 10, 2011 at 7:18 am

Good post and your dead on the money is in the list, the money is in the list, the money is in the list. Lol I had to say it three times for the newbies reading your post to sink it into their heads. Lesson start building an email list and capturing those subscribers.


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