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Last night we did our usual Tuesday’s Twenty Minute Tackle live show, and I talked about one simple principal that if followed will bring success to your business no matter what industry you are in.
This little golden nugget work for CPA, Affiliate marketing, website flipping, info products, Adsense, offline, and anywhere else where you are selling something to an end user. Heck it even works in video game worlds!
Without further ado, here is the video where we explain the simple stratagem as well as answer lots of questions from the audience about making money online…
The method is simple, no matter what you want to sell you first have to know who you are selling too. Then you need to know whether they want what you are selling. If they do then you simple offer it at a fair price.
As it was taught to me years ago by Travis Sago, who said 1.) Find a type of fish you want to catch 2.) find out what type of bait that type of fish likes 3.) Put that bait on a hook and show it to that type of fish.
His metaphor basically meant that first you need to find a group of people. Meaning a niche market, then you need to find out what those people DESPERATELY WANT. Not what they need, not what they MIGHT want… But what they are desperate for… What has their hair on fire and what will put that fire out?
Once you find that, then you simply tell those people where to get it. Maybe you’re doing that with PPC ads or maybe through listbuilding or maybe you have your own clickbank product. Either way the lesson remains the same and if you apply it to everything you do in your marketing then you will always win.
As usual, this tip means nothing if all you do is read it. To turn this tip into dollars in your pocket you have to take action and action, no matter how big or small, builds confidence for more action.
Go Bigger,
Justin Brooke
P.S. If you have questions or your own tips, please feel free to leave them as a comment below. I always read my comment and try to reply to most.
