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	<title>Comments on: Hair On Fire Marketing</title>
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		<title>By: Dirnov</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1006</link>
		<dc:creator>Dirnov</dc:creator>
		<pubDate>Mon, 27 Apr 2009 20:35:27 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1006</guid>
		<description>Hi, Thanks for article. Everytime like to read you.</description>
		<content:encoded><![CDATA[<p>Hi, Thanks for article. Everytime like to read you.</p>
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		<title>By: Justin Brooke</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1005</link>
		<dc:creator>Justin Brooke</dc:creator>
		<pubDate>Mon, 20 Apr 2009 17:16:37 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1005</guid>
		<description>Glad I could help!</description>
		<content:encoded><![CDATA[<p>Glad I could help!</p>
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	<item>
		<title>By: sylvia</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1004</link>
		<dc:creator>sylvia</dc:creator>
		<pubDate>Mon, 20 Apr 2009 10:22:54 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1004</guid>
		<description>Very true and the first time that I have seen this written so clearly. You just gave me a good niche website idea.

&lt;abbr&gt;&lt;em&gt;sylvia’s last blog post..&lt;a href=&quot;http://feedproxy.google.com/~r/EscalaWebStrategy/~3/qL5dhJa00gQ/&quot; rel=&quot;nofollow&quot;&gt;More useful tips to convert your visitors into customers&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Very true and the first time that I have seen this written so clearly. You just gave me a good niche website idea.</p>
<p><abbr><em>sylvia’s last blog post..<a href="http://feedproxy.google.com/~r/EscalaWebStrategy/~3/qL5dhJa00gQ/" rel="nofollow">More useful tips to convert your visitors into customers</a></em></abbr></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ryan</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1003</link>
		<dc:creator>Ryan</dc:creator>
		<pubDate>Thu, 09 Apr 2009 07:05:04 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1003</guid>
		<description>Another great post Justin - Sleep Apnea and Payday Loans immediately come to mind.</description>
		<content:encoded><![CDATA[<p>Another great post Justin &#8211; Sleep Apnea and Payday Loans immediately come to mind.</p>
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	<item>
		<title>By: Donovan</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1002</link>
		<dc:creator>Donovan</dc:creator>
		<pubDate>Tue, 07 Apr 2009 08:15:47 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1002</guid>
		<description>Justin,
I agree with you that there are problems, which need to be solved, in every niche.  We get paid for helping solve these problems.  Often we are so caught up in our businesses that we don&#039;t have time or take the time to think about problem solving.

Thanks for the insight.</description>
		<content:encoded><![CDATA[<p>Justin,<br />
I agree with you that there are problems, which need to be solved, in every niche.  We get paid for helping solve these problems.  Often we are so caught up in our businesses that we don&#8217;t have time or take the time to think about problem solving.</p>
<p>Thanks for the insight.</p>
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		<title>By: dougdownunder</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1001</link>
		<dc:creator>dougdownunder</dc:creator>
		<pubDate>Tue, 07 Apr 2009 05:15:52 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1001</guid>
		<description>G&#039;day Justin,
Your &quot;hair on fire&quot;/&quot;bottle of water&quot; scenario  certainly gains my attention mate, and illustrates your proposition in your natural &quot;to the point&quot; fashion. My mind took off and started making ways to induce enough people to try setting fire to their hair! Now there&#039;s a marketing challenge !!
Then my mind sped to &quot;perceived need&quot;and how marketers over the ages have worked this very well to broaden the spectrum.
In the 1930&#039;s and early 40&#039;s a clever Aussie company sold a body building proposition to average blokes when there was really no market of consequence in that era(we&#039;ll pass on the &quot;depression&quot; word,eh?). News media ads showed a comic strip impression of our regular bloke sat on the beach with a couple of nice looking girls. Next pic shows a strapping bully kicking sand in our bloke&#039;s face and the girls copping an over spray!! Not a good look!! Next pic shows the girls looking at our bloke  embarrassed and outraged, whilst he is just sits there with the&quot; wishing to die look&quot; !!
. Then comes the headline :-
                                                                     DON&#039;T LET THE BULLY KICK  SAND IN YOUR FACE
.
                                                                         LEND ME YOUR BODY FOR FOURTEEN DAYS
.

All to sell a spring loaded exercise device  which I wont try to describe here. It apparently worked and suffice to say they sold heaps !! Plus the headlines entered into every day parlance for ages.
I&#039;ve taken up a lot of your space Justin. Hope the &quot;perceived need&quot; concept is of help in support of your thought provoking article. ... Hooroo for now....</description>
		<content:encoded><![CDATA[<p>G&#8217;day Justin,<br />
Your &#8220;hair on fire&#8221;/&#8221;bottle of water&#8221; scenario  certainly gains my attention mate, and illustrates your proposition in your natural &#8220;to the point&#8221; fashion. My mind took off and started making ways to induce enough people to try setting fire to their hair! Now there&#8217;s a marketing challenge !!<br />
Then my mind sped to &#8220;perceived need&#8221;and how marketers over the ages have worked this very well to broaden the spectrum.<br />
In the 1930&#8242;s and early 40&#8242;s a clever Aussie company sold a body building proposition to average blokes when there was really no market of consequence in that era(we&#8217;ll pass on the &#8220;depression&#8221; word,eh?). News media ads showed a comic strip impression of our regular bloke sat on the beach with a couple of nice looking girls. Next pic shows a strapping bully kicking sand in our bloke&#8217;s face and the girls copping an over spray!! Not a good look!! Next pic shows the girls looking at our bloke  embarrassed and outraged, whilst he is just sits there with the&#8221; wishing to die look&#8221; !!<br />
. Then comes the headline :-<br />
                                                                     DON&#8217;T LET THE BULLY KICK  SAND IN YOUR FACE<br />
.<br />
                                                                         LEND ME YOUR BODY FOR FOURTEEN DAYS<br />
.</p>
<p>All to sell a spring loaded exercise device  which I wont try to describe here. It apparently worked and suffice to say they sold heaps !! Plus the headlines entered into every day parlance for ages.<br />
I&#8217;ve taken up a lot of your space Justin. Hope the &#8220;perceived need&#8221; concept is of help in support of your thought provoking article. &#8230; Hooroo for now&#8230;.</p>
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		<title>By: Shane</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-1000</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Tue, 07 Apr 2009 01:51:47 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-1000</guid>
		<description>Private money and how to find it. Thats the information that all the real estate investors are after right now.

&lt;abbr&gt;&lt;em&gt;Shane’s last blog post..&lt;a href=&quot;http://michaelshanewilson.com/?p=13&quot; rel=&quot;nofollow&quot;&gt;Beaches, Sea Shells, and the Congo River&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Private money and how to find it. Thats the information that all the real estate investors are after right now.</p>
<p><abbr><em>Shane’s last blog post..<a href="http://michaelshanewilson.com/?p=13" rel="nofollow">Beaches, Sea Shells, and the Congo River</a></em></abbr></p>
]]></content:encoded>
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		<title>By: Steve</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-999</link>
		<dc:creator>Steve</dc:creator>
		<pubDate>Tue, 07 Apr 2009 01:12:51 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-999</guid>
		<description>All pain sucks. I work construction and some days are a pain to be at work. When i would rather be online!  Thanks!   A post that makes you think.

&lt;abbr&gt;&lt;em&gt;Steve’s last blog post..&lt;a href=&quot;http://www.stevetomasovic.com/use-ezine-marketing-to-boost-traffic-or-profits/&quot; rel=&quot;nofollow&quot;&gt;Use Ezine Marketing To Boost Traffic Or Profits&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>All pain sucks. I work construction and some days are a pain to be at work. When i would rather be online!  Thanks!   A post that makes you think.</p>
<p><abbr><em>Steve’s last blog post..<a href="http://www.stevetomasovic.com/use-ezine-marketing-to-boost-traffic-or-profits/" rel="nofollow">Use Ezine Marketing To Boost Traffic Or Profits</a></em></abbr></p>
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		<title>By: Clint</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-998</link>
		<dc:creator>Clint</dc:creator>
		<pubDate>Tue, 07 Apr 2009 00:57:42 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-998</guid>
		<description>Thanks Justin... as always great advice...</description>
		<content:encoded><![CDATA[<p>Thanks Justin&#8230; as always great advice&#8230;</p>
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		<title>By: Justin Brooke</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-997</link>
		<dc:creator>Justin Brooke</dc:creator>
		<pubDate>Tue, 07 Apr 2009 00:54:41 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-997</guid>
		<description>No need to distort the truth, just have to look harder for niches with the right hair on fire qualities. I hold it in my belief that ever niche has that hair on fire sub niche, it&#039;s just a matter of deep research to find out what it is. In the make money online niche you got the people who are right about to lose their job, their wives have given them a deadline to success, or they are one week away from having to get a job again. In the relationship niche you got the people wanting their ex back, or widows, or were just caught cheating. Just have to step back and really think about who is having problems and how can you help solve them.</description>
		<content:encoded><![CDATA[<p>No need to distort the truth, just have to look harder for niches with the right hair on fire qualities. I hold it in my belief that ever niche has that hair on fire sub niche, it&#8217;s just a matter of deep research to find out what it is. In the make money online niche you got the people who are right about to lose their job, their wives have given them a deadline to success, or they are one week away from having to get a job again. In the relationship niche you got the people wanting their ex back, or widows, or were just caught cheating. Just have to step back and really think about who is having problems and how can you help solve them.</p>
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		<title>By: Justin Brooke</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-996</link>
		<dc:creator>Justin Brooke</dc:creator>
		<pubDate>Tue, 07 Apr 2009 00:49:11 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-996</guid>
		<description>OUCH! My instructor was once on vacation showing a guy how to do a spinning
back kick. The problem was he was on the beach so the sand didn&#039;t let him spin
correctly... When the hips spin full force and the ankle doesn&#039;t follow it&#039;s not
a good thing! He was alright in a couple weeks.</description>
		<content:encoded><![CDATA[<p>OUCH! My instructor was once on vacation showing a guy how to do a spinning<br />
back kick. The problem was he was on the beach so the sand didn&#8217;t let him spin<br />
correctly&#8230; When the hips spin full force and the ankle doesn&#8217;t follow it&#8217;s not<br />
a good thing! He was alright in a couple weeks.</p>
]]></content:encoded>
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		<title>By: Justin Brooke</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-995</link>
		<dc:creator>Justin Brooke</dc:creator>
		<pubDate>Tue, 07 Apr 2009 00:47:00 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-995</guid>
		<description>Yeah pain below the waist sucks at least with like shoulder pain you don&#039;t
have to walk on it. I dunno the shoulder pain guys would probably disagree.
All pain just sucks. Also I dunno about pouring salt into the wound, but just
bringing a solution to their problems into view can be all you need.</description>
		<content:encoded><![CDATA[<p>Yeah pain below the waist sucks at least with like shoulder pain you don&#8217;t<br />
have to walk on it. I dunno the shoulder pain guys would probably disagree.<br />
All pain just sucks. Also I dunno about pouring salt into the wound, but just<br />
bringing a solution to their problems into view can be all you need.</p>
]]></content:encoded>
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		<title>By: Justin Brooke</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-994</link>
		<dc:creator>Justin Brooke</dc:creator>
		<pubDate>Tue, 07 Apr 2009 00:45:13 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-994</guid>
		<description>I&#039;m not that hip on the Real Estate niche but my gut is telling me that there
are probably small pockets of counties or cities that are doing a little worse
then all the others. I bet if you found these extra hurting areas you could do
pretty well helping them out of their pain.</description>
		<content:encoded><![CDATA[<p>I&#8217;m not that hip on the Real Estate niche but my gut is telling me that there<br />
are probably small pockets of counties or cities that are doing a little worse<br />
then all the others. I bet if you found these extra hurting areas you could do<br />
pretty well helping them out of their pain.</p>
]]></content:encoded>
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		<title>By: wes</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-993</link>
		<dc:creator>wes</dc:creator>
		<pubDate>Mon, 06 Apr 2009 23:55:40 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-993</guid>
		<description>Have you ever heard of, &quot;Great flaming Testicles Marketing&quot;,?  Or   &quot;Great Flaming Balls of Fire?
Who knows?  Might work. It will work and does work every day.
Wes (the devils advocate)</description>
		<content:encoded><![CDATA[<p>Have you ever heard of, &#8220;Great flaming Testicles Marketing&#8221;,?  Or   &#8220;Great Flaming Balls of Fire?<br />
Who knows?  Might work. It will work and does work every day.<br />
Wes (the devils advocate)</p>
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		<title>By: wes</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-992</link>
		<dc:creator>wes</dc:creator>
		<pubDate>Mon, 06 Apr 2009 23:45:34 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-992</guid>
		<description>It&#039;s, Find a need and fill it. Be rewarded for what you know. Same thing in the car business. They have the tools and they get paid plenty.</description>
		<content:encoded><![CDATA[<p>It&#8217;s, Find a need and fill it. Be rewarded for what you know. Same thing in the car business. They have the tools and they get paid plenty.</p>
]]></content:encoded>
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	<item>
		<title>By: wes</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-991</link>
		<dc:creator>wes</dc:creator>
		<pubDate>Mon, 06 Apr 2009 23:40:34 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-991</guid>
		<description>I had a stupid thought cross my mind. I just wonder if a person with bad knees was to go ahead and have them broken.  I wonder if the knee would grow back togeather stronger. Of course, under supervision of medical science. And yes, I do laugh when someone gets hit in the nuts or stung by a bee.  Just rambeling! You know darn well that it won&#039;t work.
Wes</description>
		<content:encoded><![CDATA[<p>I had a stupid thought cross my mind. I just wonder if a person with bad knees was to go ahead and have them broken.  I wonder if the knee would grow back togeather stronger. Of course, under supervision of medical science. And yes, I do laugh when someone gets hit in the nuts or stung by a bee.  Just rambeling! You know darn well that it won&#8217;t work.<br />
Wes</p>
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		<title>By: Clint</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-990</link>
		<dc:creator>Clint</dc:creator>
		<pubDate>Mon, 06 Apr 2009 23:27:56 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-990</guid>
		<description>This is always easier said that done isn&#039;t it?  Does this mean that we can at any time distort the truth to make  people believe they have their hair on fire when they may very well not have that problem? Playing Devils advocate here...</description>
		<content:encoded><![CDATA[<p>This is always easier said that done isn&#8217;t it?  Does this mean that we can at any time distort the truth to make  people believe they have their hair on fire when they may very well not have that problem? Playing Devils advocate here&#8230;</p>
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		<title>By: Ray</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-989</link>
		<dc:creator>Ray</dc:creator>
		<pubDate>Mon, 06 Apr 2009 23:23:00 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-989</guid>
		<description>I think anything that relieves pain is  always a good thing to market. Lets face it everybody has a back ache or a neck ache when sleeping in  a wrong position. I remember throwing a spinning back kick and spraining my ankle. I learned never to throw a kick like that where you have splitting cement in the driveway. You know, you get your foot caught in there.

So cool video, Justin.
Take Care
Ray.

&lt;abbr&gt;&lt;em&gt;Ray’s last blog post..&lt;a href=&quot;http://officialinternetmarketingexpert.com/Blog2/the_science_of_being_rich/&quot; rel=&quot;nofollow&quot;&gt;The Science of Being Rich&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I think anything that relieves pain is  always a good thing to market. Lets face it everybody has a back ache or a neck ache when sleeping in  a wrong position. I remember throwing a spinning back kick and spraining my ankle. I learned never to throw a kick like that where you have splitting cement in the driveway. You know, you get your foot caught in there.</p>
<p>So cool video, Justin.<br />
Take Care<br />
Ray.</p>
<p><abbr><em>Ray’s last blog post..<a href="http://officialinternetmarketingexpert.com/Blog2/the_science_of_being_rich/" rel="nofollow">The Science of Being Rich</a></em></abbr></p>
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		<title>By: David King</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-988</link>
		<dc:creator>David King</dc:creator>
		<pubDate>Mon, 06 Apr 2009 21:38:10 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-988</guid>
		<description>Great post man... I feel you on the ankle pain.  My knees used to KILL... when I read meters I would walk all day long and it hurt my knees a bunch... now they even still seem to be out of place b/c they pop a lot.  I bought several different knee braces and supplements to try to fix that problem!
A marketer said.... Find the wound then pour salt on it, then offer them the solution.
Great stuff man! I&#039;m loving it! :)

&lt;abbr&gt;&lt;em&gt;David King’s last blog post..&lt;a href=&quot;http://davidbeking.com/personal-development-personal-development-self-help-self-help/faft-principle&quot; rel=&quot;nofollow&quot;&gt;Faft principle&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Great post man&#8230; I feel you on the ankle pain.  My knees used to KILL&#8230; when I read meters I would walk all day long and it hurt my knees a bunch&#8230; now they even still seem to be out of place b/c they pop a lot.  I bought several different knee braces and supplements to try to fix that problem!<br />
A marketer said&#8230;. Find the wound then pour salt on it, then offer them the solution.<br />
Great stuff man! I&#8217;m loving it! <img src='http://sitefling.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p><abbr><em>David King’s last blog post..<a href="http://davidbeking.com/personal-development-personal-development-self-help-self-help/faft-principle" rel="nofollow">Faft principle</a></em></abbr></p>
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	<item>
		<title>By: keith</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-987</link>
		<dc:creator>keith</dc:creator>
		<pubDate>Mon, 06 Apr 2009 19:13:19 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-987</guid>
		<description>I need help finding a niche in the real estate market using the hair on fire approach because the obvious ones are already saturated.

&lt;abbr&gt;&lt;em&gt;keith’s last blog post..&lt;a href=&quot;http://feedproxy.google.com/~r/Theexpertsinrealestatecom/~3/tTSImPVOd5o/&quot; rel=&quot;nofollow&quot;&gt;Make Over $100,000 A Month Buying &amp; Selling Short Sales&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I need help finding a niche in the real estate market using the hair on fire approach because the obvious ones are already saturated.</p>
<p><abbr><em>keith’s last blog post..<a href="http://feedproxy.google.com/~r/Theexpertsinrealestatecom/~3/tTSImPVOd5o/" rel="nofollow">Make Over $100,000 A Month Buying &amp; Selling Short Sales</a></em></abbr></p>
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	<item>
		<title>By: keith</title>
		<link>http://sitefling.com/blog/hair-on-fire-marketing/#comment-986</link>
		<dc:creator>keith</dc:creator>
		<pubDate>Mon, 06 Apr 2009 19:11:28 +0000</pubDate>
		<guid isPermaLink="false">http://sitefling.com/blog/?p=614#comment-986</guid>
		<description>What a great analogy about finding a rabid market to sell to. I am looking at niches with a different eye now thanks to you.

&lt;abbr&gt;&lt;em&gt;keith’s last blog post..&lt;a href=&quot;http://feedproxy.google.com/%7Er/Theexpertsinrealestatecom/%7E3/tTSImPVOd5o/&quot; rel=&quot;nofollow&quot;&gt;Make Over $100,000 A Month Buying &amp; Selling Short Sales&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>What a great analogy about finding a rabid market to sell to. I am looking at niches with a different eye now thanks to you.</p>
<p><abbr><em>keith’s last blog post..<a href="http://feedproxy.google.com/%7Er/Theexpertsinrealestatecom/%7E3/tTSImPVOd5o/" rel="nofollow">Make Over $100,000 A Month Buying &amp; Selling Short Sales</a></em></abbr></p>
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